In-Housing Your Attraction’s Media Planning and Buying
Jenny shares how she would build an in-house media buying team at a zoo, aquarium, museum or garden. She takes on the challenge from the perspective of a 15-year ad agency pro.
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ABOUT ATTEND MEDIA
This podcast is produced by Attend Media.
Attend is a media planning and buying agency that serves zoos, aquariums, museums, and gardens.
Visit attend.media for more free resources and thoughts on marketing zoos, aquariums, museums and gardens.
The Marketing Attractions Podcast – © 2026 JWMG, LLC